PRIVACY POLICY

Effective Date: November 4, 2026

Midlife Wellness & Beyond (“MW&B,” “we,” “us” or “our”) respects your privacy and is committed to handling personal information responsibly.

This Privacy Policy explains what information we may collect when you visit our website, purchase a product, create a member account, subscribe to our newsletter, contact us or otherwise interact with Midlife Wellness & Beyond.

By using this website, you acknowledge the practices described in this Privacy Policy.

1. WHO WE ARE

Midlife Wellness & Beyond provides educational content, digital programs, recipes, guides and resources relating to real food, movement, strength, recovery, mindset and healthy aging.

Legal Business Name: [INSERT LEGAL BUSINESS NAME]

Website: [INSERT WEBSITE URL]

Privacy Contact: [INSERT EMAIL ADDRESS]

2. INFORMATION WE COLLECT

The information we collect depends on how you interact with the website.

Information You Provide Directly

We may collect information that you voluntarily provide, including:

  • Your name

  • Email address

  • Billing information

  • Mailing address, if required for a transaction

  • Account or member-login information

  • Information submitted through contact forms

  • Newsletter subscription information

  • Customer-service communications

  • Product purchases and transaction history

  • Responses submitted through forms, questionnaires or surveys

Please do not submit sensitive medical information through general website contact forms unless specifically requested and appropriate.

Information Collected When You Make a Purchase

When you purchase an MW&B digital product or program, information associated with the transaction may include:

  • Your name

  • Email address

  • Billing address

  • Product purchased

  • Purchase date

  • Transaction amount

  • Payment status

Payment-card information is generally processed by the third-party payment provider used at checkout.

MW&B does not need your full credit-card number in order to provide access to our digital products.

Information Collected Automatically

When you visit the website, certain information may be collected automatically by our website platform and analytics services.

This may include:

  • IP address

  • Browser type

  • Device type

  • Operating system

  • Pages visited

  • Links clicked

  • Referring website

  • Date and time of visits

  • General geographic information

  • Website activity and interactions

  • Cookie and similar technology information

We use this information primarily to operate the website, understand how visitors use it and improve the user experience.

3. HOW WE USE INFORMATION

We may use personal information to:

  • Process purchases

  • Deliver digital products and programs

  • Provide member-area access

  • Create and maintain customer accounts

  • Respond to questions or support requests

  • Send newsletters and educational content you requested

  • Send transactional emails relating to purchases or accounts

  • Maintain records of purchases

  • Improve our website, programs and resources

  • Understand website traffic and visitor behavior

  • Protect the website and our users from fraud, misuse or security threats

  • Enforce our Terms & Conditions

  • Meet legal, accounting and regulatory obligations

We do not use personal information for purposes that are materially different from those described in this policy without providing appropriate notice when required.

4. EMAIL AND NEWSLETTER COMMUNICATIONS

If you subscribe to the MW&B newsletter, download certain free resources or otherwise request email communications, we may use your email address to send:

  • MW&B newsletters

  • Recipes

  • Educational articles

  • Program information

  • New resource announcements

  • Cooking and wellness tips

  • Occasional promotional communications

You may unsubscribe from marketing emails at any time by using the unsubscribe link included in those emails.

Unsubscribing from marketing communications does not necessarily prevent us from sending transactional communications relating to an existing purchase, account or customer-service matter.

5. DIGITAL PRODUCTS AND MEMBER ACCOUNTS

If you purchase a digital program or create an account, we may retain information necessary to provide and manage your access.

This may include your:

  • Name

  • Email address

  • Purchase history

  • Account status

  • Member access permissions

  • Login-related information

Where a product includes ongoing or lifetime access, certain account and purchase records may need to be retained for as long as necessary to continue providing that access.

6. COOKIES AND SIMILAR TECHNOLOGIES

This website uses cookies and similar technologies.

Cookies are small pieces of information stored on your device that can help websites function, remember preferences and understand how visitors use a site.

Cookies used on this website may include:

Necessary Cookies

These help the website function properly and may support features such as:

  • Website security

  • Member logins

  • Shopping carts

  • Checkout

  • Account access

  • Website preferences

Necessary cookies may be required for portions of the website to function.

Analytics and Performance Cookies

If enabled, analytics and performance cookies help us understand:

  • How many people visit the website

  • Which pages visitors view

  • How visitors navigate the site

  • How visitors interact with content

  • Which website features are useful

Where required, these cookies will be used in accordance with the choices provided through our cookie-consent tools.

Third-Party Cookies

Third-party services integrated into the website may also use cookies or similar technologies.

These services operate according to their own privacy policies.

Your browser may also allow you to block or delete cookies. Blocking certain cookies may affect some website features.

7. SQUARESPACE

Our website is hosted using Squarespace.

Squarespace may process certain information on our behalf in order to host, secure and operate the website and provide features such as website analytics, commerce, accounts and member functionality.

Information processed through Squarespace is also subject to Squarespace's own privacy and data-processing practices.

8. PAYMENT PROCESSORS

Purchases may be processed through independent third-party payment providers.

These providers may collect information necessary to complete the transaction, including payment-card and billing information.

Payment processors maintain their own privacy and security practices.

MW&B may receive information such as:

  • Your name

  • Email address

  • Billing details

  • Transaction amount

  • Product purchased

  • Payment status

  • Transaction identifier

We generally do not need or receive your complete payment-card number.

9. SERVICE PROVIDERS

We may share limited personal information with companies that perform services necessary to operate MW&B.

These may include providers responsible for:

  • Website hosting

  • Payment processing

  • Email delivery

  • Newsletter management

  • Customer accounts

  • Digital-product delivery

  • Website analytics

  • Cloud storage

  • Security

  • Technical support

  • Accounting or professional services

These providers may access information only as necessary to perform the relevant service, subject to their applicable agreements and privacy practices.

10. WE DO NOT SELL PERSONAL INFORMATION FOR MONEY

MW&B does not sell customer names, email addresses or other personal information to data brokers in exchange for money.

Certain privacy laws use broader definitions of terms such as “sale,” “sharing” or “targeted advertising.”

If MW&B later uses advertising technologies that fall within those definitions, this Privacy Policy and any required privacy controls will be updated accordingly.

11. DISCLOSURES REQUIRED BY LAW

We may disclose information when reasonably necessary to:

  • Comply with applicable law

  • Respond to a valid subpoena, court order or legal process

  • Protect our legal rights

  • Investigate fraud or misuse

  • Protect the security of the website

  • Protect the safety or rights of MW&B, our customers or others

12. BUSINESS TRANSFERS

If MW&B is involved in a merger, acquisition, sale, restructuring or transfer of some or all of its business or assets, customer information may be included as part of that transaction where permitted by law.

Any successor would remain responsible for handling applicable personal information in accordance with legal requirements.

13. DATA RETENTION

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected or as required by law.

Different information may be retained for different periods.

For example:

  • Purchase and accounting records may be retained for financial and legal purposes

  • Member information may be retained while ongoing access is provided

  • Newsletter information may be retained until you unsubscribe or request deletion, subject to necessary suppression records

  • Customer-service communications may be retained as needed to resolve issues or maintain appropriate business records

We may retain certain limited information when necessary to comply with legal obligations, resolve disputes, prevent fraud or enforce agreements.

14. DATA SECURITY

We take reasonable administrative, technical and organizational measures intended to protect personal information.

However, no internet transmission, website, electronic-storage system or digital service can be guaranteed to be completely secure.

If we become aware of a security incident involving personal information, we will respond in accordance with applicable law.

15. YOUR PRIVACY CHOICES

Depending on where you live and the laws that apply, you may have rights concerning your personal information.

These may include the right to request:

  • Access to personal information we maintain about you

  • Correction of inaccurate information

  • Deletion of certain information

  • Information about how your data is used

  • Information about categories of third parties receiving your information

  • Withdrawal from certain marketing communications

  • Opt-out rights concerning certain forms of data sharing or targeted advertising, if applicable

These rights are not identical in every jurisdiction and may be subject to legal exceptions.

To submit a privacy request, contact:

[INSERT PRIVACY EMAIL]

We may need to verify your identity before fulfilling certain requests.

16. EMAIL OPT-OUTS

You may unsubscribe from MW&B promotional emails by clicking the unsubscribe link in the message.

We may retain a limited record of your email address on a suppression list so that we know not to send additional marketing emails after you unsubscribe.

17. CHILDREN'S PRIVACY

Midlife Wellness & Beyond is designed primarily for adults, particularly adults interested in midlife health and healthy aging.

Our website and digital programs are not directed to children under 13.

We do not knowingly seek to collect personal information from children under 13.

If we learn that personal information from a child under 13 has been collected inappropriately, we will take reasonable steps to delete it.

A parent or guardian who believes a child has submitted personal information may contact us at:

[INSERT PRIVACY EMAIL]

18. HEALTH AND WELLNESS INFORMATION

MW&B provides general wellness and educational information.

The standard website, newsletter and digital-program services are not intended to function as medical-record systems.

Please avoid sending highly sensitive medical information through ordinary email, newsletter forms or general website contact forms.

Information that you voluntarily provide in connection with MW&B programs is handled according to this Privacy Policy and applicable law.

19. THIRD-PARTY LINKS

The website may link to research, articles, retailers, social media platforms or other third-party websites.

Once you leave the MW&B website, the privacy practices of the third party apply.

We are not responsible for the privacy practices or content of independently operated third-party websites.

We encourage you to review their privacy policies before providing personal information.

20. SOCIAL MEDIA

MW&B may maintain accounts on social-media platforms.

If you interact with us through a social-media service, that platform may collect information about your activity according to its own privacy policy.

Information you choose to make public through social media may also be visible to other users.

21. INTERNATIONAL VISITORS

Our website may be accessible outside the United States.

If you access the website from another country, your information may be processed or stored in the United States or other locations where our service providers operate.

Privacy laws differ between countries.

Where laws such as the European Union or United Kingdom General Data Protection Regulation apply, we will endeavor to handle applicable personal data in accordance with those legal requirements.

22. DO NOT TRACK AND PRIVACY SIGNALS

Browsers and devices may provide privacy settings or signals that allow users to express preferences concerning online tracking.

Our response to these signals may depend on the technologies used on the website and applicable legal requirements.

We will honor legally required opt-out mechanisms where applicable.

23. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy as our website, products, technology, service providers or legal obligations change.

The revised policy will be posted on this page with an updated effective date.

Material changes will be communicated in an appropriate manner where required by law.

24. CONTACT US

Questions, concerns or requests relating to privacy may be sent to:

Midlife Wellness & Beyond
mark@chefmarkallison.com
www.midlifewellness&beyond.com